This was my biggest project whilst working at Motive agency, from the day I began this was topic of conversation and the day I left it was just the beginning. I played so many parts in building this brand from photoshoot assistant, concepts, UI web design, social media, launch event print marketing and pr boxes. I ran the social media for 6 months mainly focusing on Instagram, TikTok and Facebook which was copywriting, social graphics and video. It launched January 2022 and today exists in Target stores across America, Duty free, Superdrug and many more.  

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